The Practice and Public Reaction
Vybz Kartel’s skin lightening has been the subject of significant media attention. While some view it as a personal choice, others see it as a troubling reflection of broader societal pressures and colorism in Jamaica. Skin lightening, a practice that involves the use of creams or treatments to lighten skin tone, has long been controversial, with critics arguing that it perpetuates colonial-era beauty standards and reinforces racial biases.
Kartel himself has addressed the issue publicly, often downplaying the controversy or framing it as a personal decision. However, his change in appearance has undoubtedly affected public perception and sparked discussions about self-image and the lengths individuals will go to conform to certain beauty ideals.
The Skin Lightening Store
